SANRIO FOR SMILES EXHIBITION @ Mijapan 2011

20, 21, 22 Maggio 2011
Chiostri dell’Umanitaria
via San Barnaba 38, Milano

Italian:
Tra le più importanti iniziative “solidali”,  all"interno di Mi Japan for Japan 2011, il progetto “Sanrio for Smiles  Exhibition”, curato da Christian Gancitano. Più di venti artisti  internazionali, appartenenti a diverse correnti e linguaggi New Pop e Pop  surrealisti (tra le quali il Micropop giapponese) reinterpretano i personaggi  di Sanrio inserendoli come soggetto della propria opera. Il ricavato, dalla  vendita delle opere, andrà interamente devoluto da Sanrio Foundation alla  Croce Rossa giapponese.

english:
Sanrio Foundation is proud  to announce its participation at Mi Japan <http://mijapan.net/> , a festival dedicated to Japanese  culture in Milan. “Sanrio For Smiles Exhibition” is a project involving  international artists presented at the event. All the proceeds from the sales  of the artworks will be donated to Japanese Red Cross Earthquake and Tsunami  relief efforts.

This year’s edition is called “Mi Japan for Japan” and  the main aim is to rise founds for the victims of tsunami, which took place in  Northern Japan on March 11th.

Sanrio Foundation is contributing with  “Sanrio For Smiles Exhibition” curated by Christian Gancitano. The show  involves more then twenty contemporary international artists who are  reinterpreting different Sanrio characters. All the proceeds from the sales  will be donated to Japanese Red Cross Earthquake and Tsunami relief  efforts.

The exhibition is a part of bigger project called “Sanrio For  Smiles”, which comes from a design created remarkably after the Tsunami  disaster by Sanrio Japan. The design shows Hello Kitty with My Melody,  Chococat, Cinnamoroll and the Little Twin Stars placed together on the  Japanese flag as they fly in “super hero” style to bring joy and  smiles.

Sanrio Foundation will use “Sanrio For Smiles” design to  produce limited edition items with selected licensees to be sold in the EMEA  territories for the whole 2011. All the profits from the sales will be donated  to Japanese Red Cross.


Sanrio for Smiles exhibition 2011,
Artist  List:
Simone Legno  aka tokidoki (Italy, USA)
Tomoko Nagao (italy, japan)
Mijn Schatje  (france)
Yuki Miyazaki (Usa)
Yosuke Ueno (japan)
Jana Brike  (Latvia)
Candy Bird (france)
Nathalie Pirotte (belgium)
Heidi  Alamanda (USA)
Juan Muniz (USA)
Beatrice Morabito (italy)
Max  Papeschi (Italy)
Francesco De Molfetta (Italy)
Lostfish Elodie  (France)
Japi Honoo (Italy)
Ania Tomicka (polland-italy)
Margarita  Surnaite (lithuania)
Matteo De Longis (italy)
Massimo Festi  (italy)
El Gato Chimney (Italy)
Aldo Sergio (Italy)
Alessandra  Mascetti (Italy)
Pokopony (japan, italy)
Peihang Huang  (Taiwan)

Pokopony - Sanrio pokopony